{"id":8421,"date":"2015-06-18T12:14:05","date_gmt":"2015-06-18T10:14:05","guid":{"rendered":"http:\/\/lyonbondyblog.fr\/LBB\/?p=8421"},"modified":"2015-06-18T12:14:17","modified_gmt":"2015-06-18T10:14:17","slug":"creamod-design-un-reseau-va-se-mettre-en-place-mode","status":"publish","type":"post","link":"https:\/\/lyonbondyblog.fr\/LBB\/creamod-design-un-reseau-va-se-mettre-en-place-mode\/","title":{"rendered":"Creamod & Design\u00a0: \u00ab\u00a0Un v\u00e9ritable r\u00e9seau va se mettre en place\u00a0\u00bb"},"content":{"rendered":"

Mercredi 10 juin, l\u2019association Creamod & Design a organis\u00e9 le gala Creamod Fashion Show avec un grand d\u00e9fil\u00e9 \u00e0 Villeurbanne. Son succ\u00e8s permet de mesurer l\u2019ampleur grandissante de cette initiative pour les cr\u00e9atrices lyonnaises. Des personnalit\u00e9s politiques et des noms de la mode appuient d\u00e9sormais cette d\u00e9marche per\u00e7ue comme un vecteur d\u2019emploi. \u00a0 \u00a0 \u00a0<\/strong><\/p>\n

Redonner confiance en soi et assouvir ses aspirations. Un message que l\u2019association Creamod & Design s\u2019est engag\u00e9e \u00e0 faire passer depuis sa cr\u00e9ation \u00e0 l\u2019automne dernier. Celle-ci rassemble les stylistes, coiffeuses, maquilleuses ou m\u00eame photographes r\u00e9sidant en zone p\u00e9riurbaine et pour qui les portes des d\u00e9fil\u00e9s ou des boutiques demeurent ferm\u00e9es. Le potentiel de ces femmes, \u00e9galement m\u00e8res de famille, est ainsi r\u00e9v\u00e9l\u00e9 \u00e0 un public de plus en plus large. La pr\u00e9sidente \u2014 fondatrice Ouafa Ghrissi tenait \u00e0 organiser son premier gala de mode pour marquer le coup et mettre en avant le travail r\u00e9alis\u00e9 par ces talents \u00e9mergents.<\/p>\n

\u00ab\u00a0C\u2019\u00e9tait une soir\u00e9e difficile \u00e0 organiser, car nous avions peu de moyens et de temps, souffle Ouafa Ghrissi. J\u2019ai m\u00eame refus\u00e9 de repousser la date du 10 juin pour maintenir mes engagements vis-\u00e0-vis du public qui \u00e9tait vraiment impatient. Creamod & Design a \u00e9t\u00e9 victime de son succ\u00e8s.\u00a0\u00bb<\/p><\/blockquote>\n

\"\"
\u00a9 Im\u00e8ne Belaala<\/figcaption><\/figure>\n

Les institutions conquises par le projet<\/h2>\n

Les 250 personnes ont pu s\u2019impr\u00e9gner d\u2019une ambiance digne d\u2019un festival dans un d\u00e9cor bucolique, con\u00e7u par Nadia de NB Design. Passionn\u00e9s, professionnels et repr\u00e9sentants politiques ont r\u00e9pondu \u00e0 l\u2019appel.<\/p>\n

Selon Philippe Delpy le d\u00e9l\u00e9gu\u00e9 du pr\u00e9fet du Rh\u00f4ne<\/a>, cette d\u00e9marche se d\u00e9marque par un c\u00f4t\u00e9 f\u00e9d\u00e9rateur qui donne plus de poids et va permettre d\u2019ouvrir des br\u00e8ches. Il la per\u00e7oit comme un moyen de lutter contre les discriminations et les in\u00e9galit\u00e9s tout en changeant les repr\u00e9sentations que se fait le monde de la mode sur le public des p\u00e9riph\u00e9ries urbaines.<\/p>\n

Accompagner les cr\u00e9atrices, une priorit\u00e9<\/h2>\n

\u00ab\u00a0C\u2019est une ouverture vers l\u2019\u00e9conomie qui peut \u00eatre d\u00e9velopp\u00e9e, appuie-t-il. On sait que les gens des p\u00e9riph\u00e9ries ont du mal \u00e0 trouver un emploi. Quand ils ont des talents, il faut les soutenir.\u00a0\u00bb<\/p><\/blockquote>\n

Jean Michel Coquard, r\u00e9f\u00e9rent textile et mode \u00e0 la CCI (Chambre de Commerce et d\u2019Industrie)<\/a>, d\u00e9voile les premi\u00e8res lignes de l\u2019accompagnement dont les cr\u00e9atrices vont pouvoir b\u00e9n\u00e9ficier\u00a0:<\/p>\n

\u00ab\u00a0Des aides peuvent \u00eatre apport\u00e9es, bien qu\u2019elles ont \u00e9t\u00e9 consid\u00e9rablement r\u00e9duites ces derni\u00e8res ann\u00e9es. Nous devons faire 17\u00a0% d\u2019\u00e9conomies. Cependant, des conseillers seront pr\u00e9sents pour aider les cr\u00e9ateurs \u00e0 s\u2019implanter et trouver les financements.\u00a0\u00bb<\/p><\/blockquote>\n

\"\u00a9
\u00a9 Im\u00e8ne Belaala<\/figcaption><\/figure>\n

Farida Boudaoud, vice-pr\u00e9sidente de la r\u00e9gion Rh\u00f4ne-Alpes<\/a> d\u00e9l\u00e9gu\u00e9e \u00e0 la culture et \u00e0 la lutte contre les discriminations, ne cache pas son attachement \u00e0 cette cause\u00a0:<\/p>\n

\u00ab\u00a0Chaque fois qu\u2019on accompagne des femmes dans la cr\u00e9ation sur le terrain, c\u2019est toujours une r\u00e9ussite. Voil\u00e0 pourquoi il faut laisser leur chance \u00e0 des femmes comme Ouafa et toute son \u00e9quipe qui effectuent un travail de professionnels. Ce ne sont pas forc\u00e9ment des freins qu\u2019il faut d\u00e9sormais lever, mais apporter l\u2019information avec des aides publiques qui existent \u00e0 la R\u00e9gion. C\u2019est une occasion de leur dire\u00a0: Venez nous voir \u00e0 la r\u00e9gion\u00a0!\u00a0\u00bb<\/p><\/blockquote>\n

La ville de Lyon, repr\u00e9sent\u00e9e par Th\u00e9r\u00e8se Rabatel, adjointe \u00e0 l\u2019\u00e9galit\u00e9 femme-homme, et Ali Kismoune, conseiller municipal d\u00e9l\u00e9gu\u00e9 \u00e0 la politique de la ville et \u00e0 la vie des quartiers, s\u2019est \u00e9galement investie dans cet \u00e9v\u00e8nement. Ali Kismoune, \u00e9galement pr\u00e9sident du Club Rh\u00f4ne-Alpes Diversit\u00e9<\/a>, se satisfait d\u2019un accompagnement r\u00e9ussi dans le cadre de l\u2019organisation\u00a0du Creamod Fashion Show\u00a0:<\/p>\n

\u00ab\u00a0On ne voulait surtout pas stigmatiser ces cr\u00e9atrices sur le fait qu\u2019elles soient issues des quartiers. Elles sont lyonnaises et le but est de valoriser l\u2019ensemble des talents de notre ville et notre territoire. Monter une \u00e9quipe aussi soud\u00e9e et volontaire avec des moyens modestes, c\u2019est un d\u00e9fi qu\u2019elles ont su relever. Dans ce gala, c\u2019est la beaut\u00e9 lyonnaise dans tous les sens du terme qui \u00e9tait au rendez-vous\u00a0!\u00a0\u00bb<\/p><\/blockquote>\n

\"\u00a9
\u00a9 Im\u00e8ne Belaala<\/figcaption><\/figure>\n

\u00ab\u00a0Se lancer et ne rien l\u00e2cher\u00a0\u00bb<\/h2>\n

Dans les coulisses, l\u2019organisation est orchestr\u00e9e \u00e0 la seconde. Une vingtaine de mod\u00e8les d\u00e9filent sur le podium avec des robes de cocktail et de mari\u00e9es. La programmation est attractive\u00a0: chacune des 15 cr\u00e9atrices et stylistes pr\u00e9sente un th\u00e8me tel que le voyage ou l\u2019amour. Aux premi\u00e8res loges, on distingue le parrain Amine Mrani, cr\u00e9ateur de Caftan de luxe<\/a>, venu sp\u00e9cialement du Maroc\u00a0; et la chanteuse L\u00e9a Castel<\/a>, \u00e9galement marraine de la soir\u00e9e.<\/p>\n

Photo de Lea Castel<\/p>\n

\u00c0 l\u2019image de Marina Belkacem, patronne de MB Couture et membre de Creamod & Design, l\u2019optimisme est de mise\u00a0:<\/p>\n

\u00ab\u00a0C\u2019est une passion qui prend beaucoup de temps, m\u00eame si on travaille chez soi. Cela reste un m\u00e9tier artisanal. Mais mon but est de m\u2019agrandir et d\u2019embaucher ensuite. Avec ce gala, Ouafa a vraiment mis notre travail en valeur. En sachant qu\u2019elle l\u2019a fait pour la premi\u00e8re fois. \u00c0 Creamod & Design, il n\u2019y a pas de rivalit\u00e9, mais plut\u00f4t une v\u00e9ritable solidarit\u00e9 entre les membres.\u00a0\u00bb<\/p><\/blockquote>\n

Ouafa Ghrissi n\u2019aspire qu\u2019\u00e0 susciter d\u2019autres vocations. \u00c0 Creamod & Design, on pense d\u00e9j\u00e0 aux retomb\u00e9es, mais aussi aux prochains d\u00e9fil\u00e9s qui devraient confirmer l\u2019expansion de ces talents\u00a0:<\/p>\n

\u00ab\u00a0Certaines de nos membres commencent d\u00e9j\u00e0 \u00e0 avoir des contacts, elles vont pouvoir ainsi \u00e9largir leur public qui ne s\u2019arr\u00eatera plus d\u00e9sormais qu\u2019aux zones p\u00e9riurbaines. Un v\u00e9ritable r\u00e9seau va se mettre en place.\u00a0\u00bb<\/p><\/blockquote>\n

 <\/p>\n

Sur le m\u00eame sujet<\/h2>\n

Mode\u00a0: La banlieue a du style<\/a><\/h3>\n","protected":false},"excerpt":{"rendered":"

Mercredi 10 juin, l\u2019association Creamod & Design a organis\u00e9 le gala Creamod Fashion Show avec un grand d\u00e9fil\u00e9 \u00e0 Villeurbanne. Son succ\u00e8s permet de mesurer … <\/p>\n","protected":false},"author":28,"featured_media":8422,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","footnotes":""},"categories":[4,2],"tags":[535,687,1841,797,1952,179,1840,31,502,135,10,1839,1843,1354,267,1842,1554,128],"class_list":["post-8421","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lyon","category-societe","tag-ali-kismoune","tag-banlieue","tag-chambre-de-commerce","tag-club-rhone-alpes-diversite","tag-culture","tag-defile","tag-design","tag-economie","tag-engagement","tag-lbb","tag-lyon-2","tag-mode-habillement","tag-ouafa-ghrissi","tag-politique-de-la-ville","tag-rhone-alpes","tag-textile","tag-ville-de-lyon","tag-villeurbanne"],"yoast_head":"\nCreamod & Design\u00a0: \u00ab\u00a0Un v\u00e9ritable r\u00e9seau va se 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